v5fAz2SSyMĪll the while, as General Mills tried to find a way to recover the shrimp tails, Jensen Karp was noticing even more issues with his box of Cinnamon Toast Crunch.Īfter investigating the package, Karp found black specks cooked into the cereal squares and scattered throughout the bag, which he purchased from Costco in a double package.Īlong with these unidentified dots, which some speculate could be rat droppings, Karp also found string, pieces of cereal that were red in colour, and what appears to be dental floss. I can’t believe this in a real life, publicly traded company. “I’m not walking into a random police station yelling, ‘Here’s the shrimp tails that General Mills wants!’ like it’s a smoking gun from a murder,” Karp emailed back. So, after refusing to send in the shrimp tails, General Mills, the company behind Cinnamon Toast Crunch, sent an email requesting that Karp drop the prawns off to “local law enforcement” as the shellfish “may be product tampering and we need the opportunity to investigate the packaging”. “I won’t be giving you the stuff… Again, your tweet calling it sugar was super weird and the fact you haven’t said anything to the contrary doesn’t allow me to trust you with it at all,” Karp said in response. Going back on their offer of the envelope, Cinnamon Toast Crunch instead asked Karp to stay home for “three to four hours” so that a FedEx employee could come and personally pick up the “accumulation of cinnamon sugar”. Somehow, it still managed to get even wilder. These are shrimp tails.” Then I re-examine them a few hours later and realize, “Nope. Imagine a universe where I’m like, “Yuck. In an attempt to rectify the situation and get down to the bottom of whether shellfish had actually managed to sneak its way into a cereal box, Cinnamon Toast Crunch decided the only logical solution was to send out a pre-paid envelope to have the “shrimp” be tested by their “quality team”.īut after being publicly gaslit, Karp decided he would only give up one shrimp tail and keep the other to ensure the company “don’t continue to try to say it’s sugar and make me look insane”. Jensen Karp then spent the next two days just exclusively tweeting about his shrimp tail saga as he got extremely hung up on the fact that Cinnamon Toast Crunch tried to gaslight him. I wasn’t all that mad until you now tried to gaslight me? /rSLE60pvoyįrom here, things just got weird.

Ok, we’ll after further investigation with my eyes, these are cinnamon coated SHRIMP TAILS, you weirdos.

Cinnamon shrimp toast crunch